What are cookies?
Cookies are small text files placed on your device when you visit a website. They help sites work, remember your preferences, and provide information to site owners. We also use similar technologies such as local storage; we refer to all of these as “cookies” here.
How we use cookies
We group cookies into the categories below. Necessary cookies are always on because the site can't work properly without them. Statistics and marketing cookies areoff until you choose to accept them.
Separately, we use Google Analytics to measure how the site is used: page views, journeys, and whether you have visited before. It sets first-party cookies and is used solely to improve our own site, not for advertising. This runs without needing your consent, but you can opt out at any time using the control below.
| Category | Consent | What it's for | Examples |
|---|---|---|---|
| Necessary | Always on | Make the site work and keep it secure — and remember your cookie choices. | cognassist_consent (stores your consent for 180 days) |
| Analytics | Always on — you can opt out | Measures how the site is used (page views, journeys, returning visits) so we can improve it. Used only to improve our own site — never for advertising. You can opt out at any time. | Google Analytics (_ga, _ga_3JJBQKDRC4 — up to 2 years) |
| Statistics | Off until you accept | More detailed analytics — heatmaps and session recordings — so we can see how individual pages are used and improve them. | Microsoft Clarity (_clck, _clsk) |
| Marketing | Off until you accept | Measure the performance of our advertising and show you relevant Cognassist campaigns on other platforms. | Google Ads, LinkedIn, X, Reddit, Microsoft Advertising, Apollo |
Managing your choices
When you first visit, you can Accept all, Reject optional, or save a custom selection. You can change your mind at any time using the“Your privacy choices” link in the site footer, which reopens the consent settings. Your preferences are stored for 180 days.
You can also control or delete cookies through your browser settings. Blocking essential cookies may stop parts of the site from working.
Opt out of analytics
Our site analytics runs without consent, but you can switch it off entirely: we then load none of our measurement or advertising tags, and remove the Google Analytics cookies. Your choice is stored on this device only.
Third-party services
Google Analytics runs unless you opt out; the other services below set cookies or collect data only when you accept the relevant category. These providers process data under their own privacy policies:
- Google (Analytics, Ads, Tag Manager) — see Google's privacy policy
- Microsoft (Clarity, Advertising) — see Microsoft's privacy policy
- LinkedIn — see LinkedIn's privacy policy
- X (Twitter) — see X's privacy policy
- Reddit — see Reddit's privacy policy
- Apollo — see Apollo's privacy policy
- Transpond — see Transpond's privacy policy
Changes to this policy
We may update this policy as our use of cookies changes. For more on how we handle your personal data, see our privacy policy. Questions? Pleaseget in touch.