Our values

People first

We prioritise people: employees, customers, learners. We understand the importance of putting people first and we believe in open and honest collaboration. With every decision, no matter how big or small, we keep the end user in mind.

Impactful Equality

We believe everyone matters. We are a good company that does good. Understanding and celebrating diversity is a vital part of Cognassist and we take pride in flying the flag for Neurodiversity.


We foster personal and professional growth and always aim for excellence. We continually raise the bar in our operational practices. We aim to be better today than we were yesterday and better tomorrow than we were today.


We push for boundless creativity, enabling us to blaze the trail and not just follow it. We are outrageously curious, bold and not afraid to take risks. We value open mindedness, dynamism and the ability to think differently.


We follow the science. Feedback loops and scientific evidence drive our decision making and the priority is always to achieve positive change for our partners.